Life Science Consulting Translating Innovation into Market Success

Our life science consulting expertise extends to medical device, pharmaceutical and biotech companies involved in technology, medication and biologic products to cure, treat, and prevent a variety of diseases. The opportunities to capture revenues in these markets are significant. In 2022, the global market for medical devices was $489B USD projected to grow to $719B USD by 2029 at a CAGR of 5.5% during the forecast timeline.  The pharmaceutical market is triple that size with a CAGR of 9.1%.  Patient care and management require continued commitment and innovation development, especially as the population profile of most countries is aging. According to the World Health Organization, by 2030, one in every six people on the planet will be 60 years or older, an age when more healthcare services are required.

We work with life science and medical technology companies who create life changing innovation to allow people to live longer, healthier and more productive lives. companies develop, manufacture, distribute and support the technologies, devices, equipment, diagnostic tests, and health information systems that are transforming health care through earlier disease detection, less-invasive procedures, and more effective treatments.

The clinical areas of medical technology we are involved in include neurostimulation, oncology, orthobiologics, minimally invasive surgery, robotic-assisted technology, orthopedics including spine, cardiovascular, gastroenterology, dermatology, wound closure, women’s and men’s health, energy-based therapeutics and diagnostics and others. Strategy Inc. also is involved in mobile health applications and AI driven technologies.

Who we are

As life science consultants, Strategy Inc. works with innovators across a broad spectrum of medical companies to address challenges and stay ahead of the always-dynamic healthcare landscape.  Our life science consultants, use their expert knowledge to provide insight to translate innovation into market success.  The experience and proven expertise of Strategy Inc. ensures that clients bringing new technology to market will succeed with solutions changing the standard of care. A clear understanding of market trends, pricing and positioning strategies driven by value-based care ensures products will lead to market expectations. If technology is at the leading edge of innovation changing the paradigm of care, Strategy Inc. is usually involved.

Strategy Inc. also specializes in helping innovators bring their medical technologies to US markets, combining an understanding of clinical landscapes and healthcare facility purchasing practices with strategic thinking.

How we help?

For new market entrants, either from emerging technologies or entities outside the US seeking US commercialization, Strategy Inc. can help develop identify, prioritize and target key market segments with a go-to-market strategy. A multi-stage process, the go-to-market strategy is built on first identifying necessary market diligence to support strategic decision making in the commercialization process, followed by framing the sales and marketing plans. Experience has shown that a strategy built on focused diligence with advisement supported by dedicated research has the highest potential for success.

Diligence components of a go-to-market strategy include, but are not limited to:

  • Voice of the Customer: Clinical Adoption Analysis
  • Prioritization of Key Market Segments
  • Competitive Landscape and Positioning Strategy
  • Comparative Pricing Analysis
  • Risk Assessment and Mitigation Mapping

At Strategy Inc. experience has confirmed that many of our service offerings are paramount to developing a framework for a successful commercialization launch strategy.

Your investors and executive management alike require confirmation of market opportunity, projected adoption, competitive landscape and risk analysis for defensible revenue projections. For this reason, essential diligence collected from both primary and robust secondary data will construct the blueprint for a strong foundation.

Understanding the current and anticipated future markets where your medical technology will compete, target market options, and anticipated developments and risk hurdles ensures comprehension and confidence of the innovation’s adopted trajectory. This is an area where the best practice due diligence yield cost effective information that is the basis for vetted decision making.

Commercialization medical device consulting services
  • Market due diligence to validate target market and adoption forecasting
  • Ensure commitment from anticipated end users to accelerate time to positive cash flow with a confirmed market strategy
  • Market size and confirmed penetration rates for preclinical technology is the cornerstone to increased valuation
Financial medical device consulting services
  • Third party valuation by experienced Medtech financial advisors
  • Externally validated analysis resonates with sophisticated investors who rarely give credence to internally generated valuation
Competitive medical device consulting services
  • Scope of direct and indirect competitors, both current and future
  • Grasp the complete landscape for your value proposition to prioritize the open space most receptive to accelerated adoption
Portfolio medical device consulting services
  • Pipeline technology evaluation considering market size, commercialization timeline and risk and other external factors to summarize
  • Prioritize between divergent technologies, (med device, biologics, or pharmaceuticals) to focus resources first on products with the greatest potential

Client Testimonials

Strategy Inc. works with clients, such as the ones shown in the testimonials below.  Clients who are pleased with the outcomes of their due diligence have kindly provided testimonials.  Review to see what types of projects have been completed, that are close to what you need to have completed.  For example, do you need a market assessment, or competitive analysis?  Perhaps you need to identify Key Opinion leaders to support your preclinical innovation?  Are you in the process of bringing your technology to the US, and seek leading clinicians who understand the value of your technology.  Review several of the testimonials for insight into the quality of work that Strategy Inc. delivers.

2020-05-03T11:49:08-04:00

Strategy Inc. assisted our company with the development of an Investor Presentation and a Valuation Top Line clarifying the value […]

2020-05-03T11:46:15-04:00

Strategy Inc. was recommended by our attorneys Stradling, Yocca, Carlson & Rauth, and we hired them to perform a valuation […]

2020-05-03T11:51:04-04:00

“We needed a more in depth industry analysis and comparison on where we stood against the competition and market trends, […]

2020-05-03T11:56:16-04:00

Strategy Inc. prepared an extensive (135 pages) new market assessment for a new product we are contemplating. The report is […]

2020-05-03T11:56:45-04:00

“I have used Strategy Inc. to augment the capabilities of my own small group to conduct market opportunity assessments, validate […]