Most technology funding, licensing and acquisition decisions are made within the first minute of the investor presentation. Entrepreneurs seeking funding for their technology have a tendency to prepare a slide deck that follows familiar technical content and flow, and add additional slides. The scientific entrepreneur wants to "build" to a natural conclusion. However, an investment presentation must be a stand-alone document with only 12 slides and contain specific information, in a specific order to capture the hearts, minds and wallets of the financial community. A Strategy Inc. Investor Presentation delivers the core of the technology to obtain an increased probability of funding with a higher valuation by including:

• Five Critical Issues: Key to funders, and they are NOT the management team and revenue projections


• Critical Answers: Answers to the critical three questions, without which the potential for funding decreases to zero


• Stand-alone Message: Can be rapidly and fully grasped by review of the slide deck, without anyone to explain the concept


• Business Strategy: Enhanced business strategy for the financial, not scientific viewer


• Return on Investment: Increased clarity about the projected return on investment


• Sufficient sizzle: Create a buzz about the opportunity and the desire to know more